Showing appreciation to your members is often the goal for an annual meeting gift. Service Concepts' partner, Choice Concepts, shared some of the benefits when choosing a custom gift that says "We Appreciate You."
Gift benefits include:
Increased loyalty from members
A creation of personal connection between co-ops and their members
A reminder of a positive experience
Strengthened overall brand image
Gunnison County Electric Association (GCEA) was recently featured in Choice Concepts' webcast titled More Than A Gift - Co-op Annual Meeting Success Stories for the gift they chose to give their members at their annual meeting. GCEA provided their members with LED lanterns that are energy efficient as well as useful. These lanterns display the thought that was taken by GCEA when thinking about their members. They wanted to provide their members with an energy efficient lighting source that they could benefit from. As most of their members live in a rural area, the lanterns provide a useful and trustworthy light source for many who may need to work on areas around their house after the sun has set.
GCEA was happy with the way their members responded to their appreciation gift. "Thank you again for helping create a fantastic gift for GCEA," stated Sherry Booth, executive assistant for GCEA, when speaking to Choice Concepts. "The LED lanterns were a BIG hit! We passed these out at our June 28 annual meeting and the members thought they were great."